Understanding who is interacting with our interactive kiosks and mobile app on a promotion, location, or regional basis gives power to our clients to tweak their promotions or to pin point a proper sponsor or advertiser.
The type of demographics we report can include the following; Age, Gender, Ethnicity, Education Level, and Children in Household. Buying and spending habits include shopping interests within categories such as Automotive, Packaged Goods, Apparel, Consumer Electronics, Restaurants, Travel and much more. Want to know if Nissan or Lexus would be a better fit for advertising on your network of interactive kiosks, we can tell you! Media Interests, Business and Occupation categories all combine to lay out a very detailed picture of who you are reaching with the platform.